mjunction services limited has facilitated the sale of more than 3,200 metric tonnes (MT) of onions through electronic auctions on behalf of the National Agricultural Cooperative Marketing Federation of India (NAFED) and the National Cooperative Consumers’ Federation of India (NCCF). The company has also extended its digital auction services to sugar, conducting eAuctions for the Haryana State Cooperative Supply and Marketing Federation Limited (HAFED).
The onion auctions were undertaken as part of the government's efforts to improve market availability and moderate prices following an upward trend in onion prices from July 2026. The government initiated the release of onion stocks into major markets, engaging mjunction to conduct electronic auctions across Delhi-NCR, Guwahati, Ranchi and Kolkata.
Given the perishable nature of onions, timely auctions, prompt payments and quick lifting of stocks are critical to the disposal process. mjunction said its digital platform enabled registered buyers to participate in competitive bidding, facilitating price discovery and ensuring electronic records of transactions for transparency and accountability.
To implement the assignment, the company mobilised field teams, engaged traders in major mandis and registered prospective buyers. It also introduced specific features on its auction platform to address the operational requirements of onion sales. Auctions were conducted daily, with payments collected within a few hours of bidding, enabling the company to facilitate the sale of over 3,200 MT.
Expansion into sugar auctions
Alongside onion sales, mjunction is facilitating sugar auctions for HAFED. The company undertook targeted market outreach across Haryana, Delhi and Uttar Pradesh to identify and engage potential buyers.
Sugar is offered through the platform in lorry-wise lots. Following approval of an auction, successful bidders receive online delivery orders and are required to complete payments on the same day. The process integrates bidding, payment and delivery through a digital mechanism.
Commenting on the assignments, mjunction MD and CEO Vinaya Varma said transparency in the selling process was as important as speed when government agencies released agricultural commodities into the market. He highlighted the need for efficient execution, particularly for perishable commodities such as onions, where delays can create operational challenges.
Expanding agricultural eAuction network
The company's latest assignments build on its existing presence in agricultural commodity auctions. Its clients and partners include the Food Corporation of India (FCI), NAFED, NCCF, Telangana Civil Supplies, HAFED and Haryana State Warehousing Corporation.
In 2025, mjunction completed a major paddy disposal assignment for the Chhattisgarh State Cooperative Marketing Federation (CGMARKFED), facilitating the sale of approximately 25 lakh MT of paddy within three months.
The company currently has more than 12,000 registered bidders across agricultural commodities, including rice, wheat, pulses, oilseeds, sugar, animal feed and processed agricultural products.
mjunction is a 50:50 joint venture between Tata Steel and the Steel Authority of India Limited (SAIL). The company said its combination of digital technology, an established buyer network and field-level operational capabilities would support government agencies in conducting large-scale agricultural commodity transactions.