ICAR-IISR Lucknow MoU with NamFarmers.com for faster dissemination of technologies in digital mode

ICAR-IISR, Lucknow, is an apex organization involved in the research and development of sugarcane while NamFarmers.com is a mobile-based digital platform that connects agricultural stakeholders all over the world and caters to their various agricultural information needs in digital mode.

ICAR-IISR Lucknow MoU with NamFarmers.com for faster dissemination of technologies in digital mode

ICAR-Indian Institute of Sugarcane Research (IISR), Lucknow, signed an MoU with NamFarmers.com on 9 November 2022 for faster dissemination of IISR-developed technologies. ICAR-IISR, Lucknow, is an apex organization involved in the research and development of sugarcane while NamFarmers.com is a mobile-based digital platform that connects agricultural stakeholders all over the world and caters to their various agricultural information needs in digital mode.

NamFarmers.com is an information technology platform of Coimbatore-based Tara Blooms Private Limited, promoting digital communication of agri information to the stakeholders. It is a social media platform dedicated to agriculture and is the best online marketplace for farmers to sell or buy agri-products at better prices.

This MoU will be helpful in the quick dissemination of IISR-developed technologies. The MoU was signed by Dr AD Pathak, Director, ICAR-IISR, Lucknow and Asif Riaz, General Manager, NamFarmers.com in the presence of Dr RK Singh, ADG (CC), ICAR, New Delhi.

Under this MoU, ICAR-IISR, Lucknow, will get Rs 2 each for the registration of each sugarcane farmer with NamFarmers.com. The advisory and technological information shared by IISR, Lucknow, will be sponsored by private firms on NamFarmers.com and thus 25 per cent of the revenue earned by the firm will be shared with IISR, Lucknow.

Welcoming the MoU, Dr Pathak informed that there was immense scope for dissemination of improved sugarcane production technology as the Institute had already developed a number of improved sugarcane varieties with matching production and protection technologies which need faster dissemination among the stakeholders.

Dr Singh, ADG (CC), ICAR informed that ICAR-IISR, Lucknow, had shown promising results after signing an MoU with DSCL Sugars under PPP mode for doubling the farmers' income and enhanced the income of the farmers more than double.

Dr AK Sah, Principal Scientist and nodal officer of the programme, remarked that this MoU would go a long way in reaching out to a large section of cane growers all over the country with production, protection and processing technologies of sugarcane for enhancing the income of the farmers.