HyFarm and Fyllo Collaborate to Drive AI and IoT-Powered Precision Farming for Potato Cultivation
Through this collaboration, HyFarm aims to scale data-driven decisions across processing potato cultivations in key growing regions and micro-pockets of Gujarat. The offerings will be tailored to the unique needs of every farmer, because HyFarm believes “In Farming, one size does not fit all”.
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HyFarm, the agri-business arm of HyFun Foods, has partnered with Fyllo to introduce AI and IoT-driven precision farming. This collaboration aims to scale data-driven decision-making across potato cultivation in key regions and micro-pockets of Gujarat, delivering tailored solutions to meet the unique needs of every farmer. As HyFarm emphasizes, “In farming, one size does not fit all.”
S. Soundararadjane, CEO of HyFarm, highlighted the partnership’s focus on customized solutions: “We’re moving from intuitive to intelligent precision farming, enabling farmers to optimize yields, manage risks, and reduce cultivation costs. This ensures a consistent supply of high-quality potatoes essential for fries manufacturing.”
The initiative was piloted across over 200 farms in North Gujarat, a hub for processing-grade potato cultivation. Using Fyllo’s IoT devices—Kairo and Nero—HyFarm monitored critical parameters such as soil moisture, micro-climate, and disease risks. Kairo tracks micro-climate conditions to guide timely farm decisions, while Nero provides real-time insights into soil moisture, nutrients, and root-zone health, enabling precise, data-driven advisories.
Haresh Karamchandani, MD and Group CEO of HyFun Group, stated, “By integrating HyFarm’s agronomic expertise with Fyllo’s cutting-edge technology, we’re bringing measurable transformation to farming. Our goal is to make our partner farmers’ lives easier through innovative solutions.”
During the recently concluded Rabi season, the partnership delivered impressive results. Smart irrigation practices led to 30–35% water savings, promoting sustainable water use in agriculture, one of the most resource-intensive sectors. Additionally, input optimization reduced cultivation costs by 10–15%, improving soil health and boosting marketable yield quality, which directly strengthened farmer incomes and food supply chain efficiency.
Farmers like Shaileshbhai Patel from Idar, Gujarat, have transitioned from guesswork to precision. “With real-time data, every drop counts, and I irrigate exactly when and where it’s needed,” Patel said. Similarly, Somabhai Thakor from Banaskantha noted, “We used to rely on guesswork for irrigation and fertilizers. Now, data tells us exactly what the field needs.”
The partnership also introduced real-time disease alerts for threats like early and late blight, enabling timely interventions that safeguarded crop health and ensured consistent output quality, reducing farmer losses. Over 7,000 HyFarm farmers received customized recommendations via the Farmoji app during the recent season. Village clusters benefited from localized insights provided by the Nero device, enhancing predictability in the supply of processing-grade potatoes.
Sudhanshu Rai, Co-Founder of Fyllo, emphasized the shift: “This model proves precision farming is no longer aspirational—it’s essential. Farmers are not just adopting it; they’re trusting it.” Farmers have shown strong willingness to adopt such innovations, particularly with government support or subsidies for ag-tech tools. To unlock this potential at scale, alignment among policymakers, financial institutions, and the potato processing industry is critical. The foundation is strong, farmer intent is clear, and the time for action is now.
